Note: Before you proceed, please check you have no remaining tasks here and Reaktion has been integrated for at least 2 weeks (and ideally has tracked more than 100 conversions on Google).
Step #1
Go to your conversion events in Google Ads: https://ads.google.com/aw/conversions/
Step #1
Start by finding the conversion action named "ReaktionRevenue" and click.
Step #2 - Set "ReaktionRevenue" as Primary
Here you'll find the conversion action details. Set this as a "Primary action used for bidding optimization".
Remember to click "Save" and then "Done" in the lower part of the screen.
Step #3 - Set "ReaktionRevenue (Conversion Booster)" as Primary
Here you'll find the conversion action details. Set this as a "Primary action used for bidding optimization".
Remember to click "Save" and then "Done" in the lower part of the screen.
Now your conversion action overview should look like this:
That's it! By setting these conversion actions as the primary events you are asking the Google Ads algorithm to optimize for revenue (order value) based on Reaktion server-side tracking!
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