Create custom column for Reaktion Attributed Metrics in Google Ads

You can add and track a lot of insightful metrics in your Google Ads reporting on campaign, ad set, and ad level:

• Revenue
• Profit
• CLV
• New Customer Revenue

Go to Campaigns → Columns

Click Modify Columns

Click Custom column

To add ReaktionAttributedRevenue as a custom column:

Add a Name for your column, then click

Scroll down to select Conversions → All conversion value

Use the search bar to search ReaktionAttributedRevenue → Select ReaktionAttributedRevenue → Click Save

Make sure your custom column is selected and click Apply 

The same steps can be used to create:

1. ReaktionAttributedProfit
   
2. ReaktionAttributedCLV
   
3. ReaktionAttributedNewCustomerRevenue