In Reaktion you can map one or multiple Ad accounts to one or multiple ecommerce accounts.
If you have multiple ecommerce accounts (usually one account per country) then you most likely have equally multiple Ad Accounts (ex. Google Ads). One per ecommerce account. The other option would be one consolidated Ad Account running ads to all your different ecommerce stores (ex. common for Facebook Ads).
With Reaktion you can handle both scenarios! Allowing you to se "top level" performance across all stores (in your preferred currency) or you can drill down and see store and marketing performance on ex. "Webshop A", "Webshop B" etc.
3 ways to map Ad Account(s) and webshop Account(s):
1. Map an entire Ad Account to a webshop account.
Running ex. one Google Ads account per webshop account.
2. Map one Ad Account to multiple webshop accounts based on "Campaign" naming.
Map one Ad account to multiple webshops based on campaign naming (ex. by using a keyword to identify what country a campaign belongs to ex. “DK”).
3. Map one Ad Account to multiple webshop accounts based on "Ad Set" naming.
Map one Ad Account to multiple webshops based on Ad Set naming (ex. by using a keyword to identify what country a Ad Set belongs to ex. “DK”).
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