Move Any Marketing Platform Data into Reaktion via Google Sheets
Create a Google Sheet, add data from any marketing platform, and sync it with Reaktion. Pull in standard performance metrics—spend, clicks, impressions, conversions—even from sources we don’t integrate with directly. Your data refreshes automatically every day.
Simply split your marketing performance data in the sheet by preferred daily intervals.
Sheets column names supported in Reaktion:
Click here to see a Google Sheet format example
Column names must match exactly. No metrics are mandatory—you can include only the metrics relevant for you.
Column Names Must Match Exactly:
date
The day the marketing data was recorded.
currency
The currency used for all monetary values in the data.
cost
Total advertising spend for that day.
clicks_all
Total number of ad clicks, including repeat clicks.
clicks_unique
Number of distinct users who clicked an ad.
impressions_all
Total number of times ads were shown, including repeats.
impressions_unique
Number of unique users who saw the ads.
conversion_count_revenue
Total number of conversions (purchases).
conversion_value_revenue
Total value of conversions (order revenue).
Step by Step guide:
- Go to Data Sources: Click this link: https://advertiser.reaktion.com/data-sources/select
- Click on "Connect" on the Google Sheets integration tile:
- Select the currency that is used in the Sheet for costs and conversion value etc. and click "Connect Google Sheets"
- Important: Make sure your Sheet column names match exactly the supported names listed above, or as illustrated in this example Sheet here
- Open your Google Sheet.
- Click Share in the top-right corner.
- Under Add people and groups, invite this user email:
- reaktion-google-sheets@reaktion-293707.iam.gserviceaccount.com
- → Set the role to Viewer.
- Click Copy link and keep the link access to Restricted.
- Paste the shareable link here and click "Start Importing"
- Done! We will now synchronize your marketing data daily from your connected Sheet.
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