It is very easy to connect Google Ads and automatically set up server-side tracking. All tracking is set up as secondary custom conversion events, so it doesn't affect anything in your existing setup (neither tracking nor marketing campaigns - so it's 100% safe to do).
Step 1: Start by clicking on "Data Sources" and "Add new data source" in the left side navigation sidebar.
Step 2: Click "Connect" on Google Ads
Step 3: Log in to your Google Ads Account (We support MCC Google Ads accounts, too, so you can just log in)
Step 4: Go through the Google authentication flow.
Step 5: If you have an MCC account with access to multiple Google Ads accounts, then you can toggle on the desired ad accounts.
IMPORTANT: If you are connecting an MCC account, please make sure you also have admin access to every individual ad account that you want to integrate with Reaktion (not just admin access to the MCC account).
NOTE: All ad accounts in your MCC account that are not enabled will not be visible to other users.
Step 6: Done. We are now synchronising all the historic Google Ads marketing data, and our server-side tracking is now enabled.
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