Connect Google Ads with One-Click Server-Side Tracking

Modified on Wed, 4 Jun at 2:29 PM

It's very easy to connect Google Ads and automatically set up server-side tracking. All tracking is set up as secondary custom conversion events, so it doesn't affect anything in your existing setup (neither tracking nor marketing campaigns - so it's 100% safe to do). 


1. Start by clicking on "Data Sources" and "Add new data source" in the left side navigation sidebar. 



2. Click "Connect" on Google Ads



3. Login to you Google Ads Account (We support MCC Google Ads accounts too, so just login)


4. Go through the Google authentication flow


5. If you have an MCC account with access to multiple Google Ads accounts, then you toggle on the desired ad accounts. 


IMPORTANT: If you're connecting an MCC account, please make sure you also have admin access to every individual ad account that you want to integrate with Reaktion (not just admin access to the MCC account).


NOTE: All ad accounts in your MCC account that isn't enabled will not be visible to other users. 



6. Done. We are now synchronising all the historic Google Ads marketing data and our serverside tracking is now enabled (Our tracking doesn't affect your existing tracking or marketing campaigns. So it's 100% safe to enable!).


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